Handler was the daughter of Jewish immigrants from Poland. But Ruth Handler was sure she would sell. At the time, she was an unprecedented experiment. Like most women born in 1959, she was underestimated from the start.īarbie made her first appearance at the New York Toy Fair that March. But then, she didn’t have to do a lot to exceed expectations. For a doll who was once programmed to complain that “math class is tough” on command, it’s all quite impressive.
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